Available to buy here:
Welcome back to Reviews Inside TV, the channel where real talk meets real testing—and today, we’ve got a kitchen warrior on the table. Say hello to the BELLA 5.3 Quart Air Convection Fryer, model 14679. This black beauty claims to fry your food to golden, crispy perfection using hot air instead of oil. Sounds simple, right? But does it actually perform, or is it just another countertop ornament? Stick around, because what we found might just change how you feel about fried food.
At first glance, the BELLA 14679 keeps things clean and functional. It features a 5.3-quart capacity, which translates to roughly 4.4 pounds of food in one go—ideal if you’re feeding more than just yourself. Powered by a 1750-watt stainless steel heating element, it’s built with Circular Heat Technology designed to ensure even cooking with minimal flipping. The digital touchscreen interface gives it a modern edge, while the Easy Check function lets you peek inside mid-cook without interrupting the process. And yes—both the basket and drawer are dishwasher safe, so cleanup won’t feel like punishment. It promises the classic air fryer pitch: crisp results without the oil. French fries, nuggets, onion rings—you name it—it aims to deliver them with less guilt and zero grease splatter.
Now, using the BELLA fryer was pretty much plug-and-play. The setup was intuitive—just take it out of the box, plug it in, and you’re greeted by a responsive touchscreen that’s refreshingly simple. We tested it with frozen fries, fresh chicken wings, and battered onion rings to get a good spread across the types of foods people typically use an air fryer for. Fries came out crisp and golden in under 20 minutes. The wings had a nice skin crisp, though you’ll want to preheat for best results. Onion rings were crunchy, though lighter batters fared better than thicker coatings. One highlight? The unit doesn’t smell plasticky when you use it—an issue we’ve encountered in other budget-friendly models. However, the drawer can be a little finicky when sliding it back in while hot, so take care during operation.
What I did appreciate is the size—it’s compact enough not to dominate your countertop, yet large enough to handle a family-sized portion. The touchscreen controls are responsive, and the preset temperature and timer functions make quick work of casual cooking. Now, it’s not silent—it hums like most air fryers—but it’s far from disruptive. That said, while it cooks evenly, you’ll occasionally need to shake food halfway through depending on what you’re making—especially denser items like breaded shrimp or meatballs. It’s not a big deal, but it’s something to keep in mind.
Let’s talk strengths. First, the heating power is solid. That 1750-watt element delivers fast preheat and quick recovery, which keeps cooking consistent. It also doesn’t require any complex programming—what you see is what you get, and for many users, that’s a major win. The dishwasher-safe basket and drawer genuinely simplify cleanup, especially if you’re using it daily. The Easy Check function is a quiet little perk—it sounds small, but being able to check your food mid-cook without resetting the timer is a rare convenience at this price point.
On the flip side, there are a few things to note. The unit can run a bit hot on the outside during longer cooking sessions, so don’t place it too close to walls or cabinets. The nonstick coating on the basket is fine for now, but it doesn’t feel as durable as ceramic-coated interiors we’ve seen in competing models. And while the 5.3-quart size sounds large, it’s more ideal for 2–3 people rather than larger families, depending on what you’re cooking. Also, there’s no shake reminder or cooking progress indicator—so beginners might need to rely on intuition or set external timers.
Now, before we continue, if you’re enjoying this honest, real-world breakdown, go ahead and hit that like button. Subscribe to Reviews Inside TV, and make sure you smash that bell icon so you never miss another hands-on review. It keeps us cooking, literally and figuratively.
Back to it—value-wise, this fryer typically lands in the mid-range price bracket. It’s not the cheapest air fryer on the market, but considering it includes a digital interface, strong wattage, and dishwasher-safe parts, it does justify the price—especially if you’re a casual home cook. Compared to something like the GoWISE 5.8-quart or the Dash Deluxe Air Fryer, the BELLA offers comparable performance with a slightly easier learning curve and better storage profile. However, the Dash does win slightly in terms of basket coating and visual appeal, while the GoWISE offers more preset options for a similar price. So, the BELLA keeps it simple and efficient—it just depends on whether you want basic done well or more presets with a learning curve.
When stacked against direct competitors like the Instant Vortex 6QT or the Cosori 5.8QT Max XL, BELLA’s advantage is in the ease of use. Cosori offers better presets and smart app integration in some versions, but BELLA’s streamlined controls make it more accessible to non-techy users or those new to air frying. It doesn’t boast smart features or multiple cooking modes, but it does what it’s designed to do—and does it well enough.
Build-wise, the BELLA has a plastic shell with a matte black finish that hides fingerprints reasonably well. The basket has a standard nonstick coating—not the most premium, but functional. Overall, the unit feels solid. Not heavy-duty, but not flimsy either. Given BELLA’s track record with countertop appliances, it’s fair to say this model should hold up with regular use, assuming the nonstick coating is treated well. There’s not enough long-term data yet to make concrete claims, but early indicators and the brand’s general performance history suggest decent reliability over time.
Customer support isn’t something I had to interact with during this review, but BELLA, as a brand, has a mixed track record. Some users report fast resolution and helpful reps, while others experience delays. It’s pretty middle-of-the-road—better than no-name brands, but not on par with premium-tier support from the likes of Ninja or Breville. That said, for a product in this price tier, the support is fair, and you can find replacement parts online fairly easily if needed.
So, here’s the takeaway. The BELLA 5.3 Quart Air Convection Fryer is a practical, no-fuss option for anyone who wants to simplify weekday cooking without dealing with oily messes. It’s not trying to be a smart fryer or an all-in-one kitchen machine—it’s sticking to its lane: crisping up your food efficiently and without drama. If you’re cooking for one to three people and want something easy to use, clean, and store, this is a strong contender. But if you’re someone who wants more presets, app connectivity, or higher-grade materials, you might want to stretch your budget slightly.
Thanks for hanging out with us here at Reviews Inside TV. You’ll find the product link down in the comments box if you want to check it out. Got questions? Drop them below—or if you already own this model, let us know how it’s holding up in your kitchen. Until next time, keep those countertops crispy and your reviews tuned in to Reviews Inside TV.
Available to buy here:


